iTunes And Other Music Services - Why You Should Promote
Your music is an extension of who you are, an intimate expression of self that you wish to share with other people. If you want to make a full time living out of your passion, then you should be looking at multiple avenues of distribution. One of the oldest ways to build an audience, and still one of the most effective, is to play live shows.
Parents feel that they don't have the outside authority factor like the piano teacher and therefore their kids don't listen to them because the request to practice is lumped in with all the other requests to do homework, chores, etc. and the kids don't really take them seriously. It may sound funny, but some parents have actually asked me if I would mind calling the student a few times a week to remind them to practice because they would actually do it if I asked them. However, this is definitely not a practical suggestion for any family or piano teacher.
Many modern parents also want their children to enjoy piano lessons and only practice because they want to. Indeed, it is ideal that the children have a positive experience with piano lessons (or any music lessons) and not suffer the guilt trips that put such a negative light on any lessons they take. However, we all know that when given the choice, kids more often choose to play their new Wii rather than practice, no matter how much they say they love to play piano.
When you step on to that darken stage, you pick up that instrument you pray to at each performance. The lights go up and you close your eye and here the murmur of the crowd waiting for you to strike the first notes, chords, beat and words.
Yet another channel you shouldn't neglect is that of Internet radio. Services such as last.fm and Pandora serve both established artists and up and comers by creating "channels" where listeners can discover new music that appeals to their existing tastes. In addition to Internet radio, you should consider being "seen" on the Net. Sites like YouTube are very popular for music.
Millions of users visit there each day to view the latest music videos. Invest in creating one of your own. Be creative. Be compelling. Don't rule out funny. And accompany your video with great music. All it takes is one video going viral to build a following.
However you decide to spread the word about your music, you need to realize that services like iTunes, Amazon, Internet Radio, and YouTube are merely tools. Real success still depends on good old fashioned elbow grease and determination. So when you are ready to give your music the chance it deserves, use these success ensuring tools every step of the way.
Parents feel that they don't have the outside authority factor like the piano teacher and therefore their kids don't listen to them because the request to practice is lumped in with all the other requests to do homework, chores, etc. and the kids don't really take them seriously. It may sound funny, but some parents have actually asked me if I would mind calling the student a few times a week to remind them to practice because they would actually do it if I asked them. However, this is definitely not a practical suggestion for any family or piano teacher.
Many modern parents also want their children to enjoy piano lessons and only practice because they want to. Indeed, it is ideal that the children have a positive experience with piano lessons (or any music lessons) and not suffer the guilt trips that put such a negative light on any lessons they take. However, we all know that when given the choice, kids more often choose to play their new Wii rather than practice, no matter how much they say they love to play piano.
When you step on to that darken stage, you pick up that instrument you pray to at each performance. The lights go up and you close your eye and here the murmur of the crowd waiting for you to strike the first notes, chords, beat and words.
Yet another channel you shouldn't neglect is that of Internet radio. Services such as last.fm and Pandora serve both established artists and up and comers by creating "channels" where listeners can discover new music that appeals to their existing tastes. In addition to Internet radio, you should consider being "seen" on the Net. Sites like YouTube are very popular for music.
Millions of users visit there each day to view the latest music videos. Invest in creating one of your own. Be creative. Be compelling. Don't rule out funny. And accompany your video with great music. All it takes is one video going viral to build a following.
However you decide to spread the word about your music, you need to realize that services like iTunes, Amazon, Internet Radio, and YouTube are merely tools. Real success still depends on good old fashioned elbow grease and determination. So when you are ready to give your music the chance it deserves, use these success ensuring tools every step of the way.
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